Latinos are taking advantage of the enormous California strawberry industry to carve out space for themselves and their families. Through the sacrificial decisions of first-generation farm owners, second-generation Latino strawberry growers are finding success as farm entrepreneurs. The number of Latino strawberry farm operators in California is growing rapidly.
As the ideal climate and growing conditions aid the strawberries, the profits from farming are funding a higher standard of living for many Latino families. Now, children are attending college with aspirations of returning to the family business with agricultural degrees and other credentials to bolster success.
For the full story, see this article: California: More Latinos Own Strawberry Farms