Pineberry & Pineberries

IF YOU JUST WANT TO PURCHASE YOUR OWN PLANTS, CLICK HERE NOW. If you’d like to learn more of the pineberry’s history and other details, just keep reading…

What is a Pineberry?

The word “pineberry” is a fusion of the words “pineapple” and “strawberry” and refers to a relatively new pale pink or pale orange to white strawberry cultivar that is adorned with red achenes (see the Strawberry Seeds page for more information). Like the modern Garden Strawberry (Fragaria x ananassa), the pineberry is a hybrid of the wild South American strawberry Fragaria chiloensis, which grows wild in some parts of Chile, and the North American strawberry Fragaria virginiana. The pineberry fruit is the result of cross-breeding, not genetic engineering as has been claimed by some. There are actually multiple different types of white strawberries (and new purple strawberries have been developed as well).

In fact, the specific strawberry variety whose genetics contribute to the striking appearance of the pineberry was “rescued” by a group of Dutch farmers. They discovered the source material in France. They did not find and rescue the pineberry from extinction in the wilds of Chile, as some have claimed. After six years of plant selection and cultivation, the plant vigor and quality of the pineberry plants was improved, and the decision to begin growing them for commercial production was made.

The fruit produced by pineberry plants is very aromatic and has flavor that most say is reminiscent of pineapple while retaining the texture and feel of a strawberry. The pineberry, or pineapple strawberry, is more of a novelty at present. They are produced on a very small scale in Europe and Belize and are not very profitable due to the small size of the pineberries (large pineberries are less than an inch [2.54 cm] big) and the low yield of pineberry plants (see the videos below to better gauge the size of the berries).

Are Pineberries Real?

pineberriesYes, pineberries are real. The primary commercial cultivar is owned by strawberry breeder Hans de Jongh and the pineberries are sold by VitalBerry BV in the city of Made, Netherlands. Their supplier is Holland’s Beekers Berries who grows them in very large, commercial glasshouses. While the fruits are generally referred to as “pineberries,” the German word meaning pineapple strawberry, “ananaserdbeere,” is occasionally used to reference them as well.

Questions over the existence of pineberries arose after two events cast doubts on their reality. The UK grocery store chain Waitrose was the only supplier of pineberries to the UK market. In the year Waitrose was to initially offer pineberries on a limited basis, they announced the new fruit offering just prior to April 1. Since the store chain had previously run “April Fools” ads for an obviously made up “pinana” (a pineapple banana), many assumed that the pineberry was a similar joke. Additionally, a search engine optimization company adopted Pineberry as its name just prior to the Waitrose announcement. The pineberry products showed on the SEO company’s sites were clearly not real products. These two concurrent happenings led to much skepticism and doubts about the existence of such pineapple strawberries.

Pineberry Information

pineberry plantsCommercial pineberries are only available for a period of about five weeks. If demand increases, production will likely rise to meet the demand. However, they have been sold in the UK in forty-five Waitrose stores in the past. They generally sold for £2.99 to £3.99 (approximately $4.50 to $6.00) for a 125 gram bag (4.4 oz).

In 2012, pineberries were imported into the United States for commercial sale for the first time. They were available in New York from early May until mid-June. They were available in New York at Dean & DeLuca, Eataly, and Agata & Valentina. They were available for $5.99 per half-pint until after the middle of May, at which time the price increased to $7.99 for the same quantity.

While likely not identical to the pineberry, some Chileans claim that their native strawberry plant is the same as the pineberry. In Chile, this fragrant fruit is referred to as Frutilla Chilena.

While the official promotional materials laud the pineberry as a heavenly taste experience, some food critics aren’t as high on the newly commercialized designer fruit. It’s flavor has been referred to as watery, nippy, and tasting like an unripe strawberry. However, like most things, taste preferences are highly subjective, and there are equally numerous positive taste experiences on record. So, judge for yourself. The pineberries themselves are not widely available commercially in the U.S.A. yet, but they will likely be sold again in the United Kingdom next year. You can, however, buy your own pineberry plants by using the links below.

Varieties of Pineberries

pineberry & pineberriesPineberries have been researched and developed an infinitesimally small amount compared to the common Garden Strawberry. Consequently, while there are hundreds of unique and productive varieties of your typical strawberry, the pineberry varieties available today are very few in number. The variety cultivated by VitalBerry BV cannot, at present, be purchased as strawberry plants, plugs, or crowns for home growing outside of the Netherlands. However, Beekers Berries’ Berries @ Home is scheduled to begin offering pineberry plants in the United States and Canada in early 2014. More information will be published nearer the time, along with detailed introduction dates and sales channels. The pineberry varieties that are available are the ‘White Pine’, ‘White Carolina’, ‘White D’, and ‘Natural Albino’ cultivars.

The White Pine pineberries are vigorous and will send forth numerous runners. The characteristic red-seeded white strawberries are mild and have the pineapple strawberry taste for which pineberries are becoming well-known. To maintain the pale white appearance of the fleshy accessory tissue of the pineberries, it is a good idea to grow them in a glass house or other growing system. The taste won’t be noticeably different, but full sun will cause a bluish-pink hue to tinge the fruits.

A less stereotypical pineberry variety is White Carolina. The pineberries exposed to direct sun will usually have a more evident pink flush than the others. Additionally, this variety is very susceptible to leaf scorch and will likely require fungicides to control it. Organic fungicides may or may not be sufficient to keep it in check. This variety will likely be replaced if and when pineberry research develops more hardy cultivars.

White D pineberries were developed in Sweden and have a bright future. There is the possibility that the genetic traits that dictate strawberry production have endowed this variety with everbearing properties. Should that prove true as testing continues over the next few years, this variety would likely become the most preferred one, at least until superior cultivars are developed. Another positive factor in favor of this pineberry is its fruit size. While still considered small, its berries are generally larger than the pineberries of the other available varieties. The aroma of this variety of pineberry is exceptional and the pineapple flavor is mild.

The newest pineberry variety that has reached commercial availability is Natural Albino, a variety patented by and sold by Nourse Farms. The berries still carry the distinctive aroma and pineapple-y taste that is sought after, however, the fruit is quite small: only about the size of a dime or a nickle. Additionally, this variety requires cross-pollination with a compatible strawberry pollinator in order to set any fruit. Nourse Farms sells the Sonata variety along with the Natural Albino plants in a 1:4 ratio. buy pineberries

Growing Pineberries

How do you grow pineberries? Pineberry plants are grown just like regular strawberries are grown, with one distinct difference. In order to produce the largest possible crop of the distinct white fruits, it is necessary to have a pollinator strawberry in close proximity. For every four plants, it is best to have one regular strawberry plant for pollination purposes. The early results indicate that the Sonata variety is the best pollinator for pineberries in general, and specifically the Natural Albino variety. For more applicable help, go here: growing pineberries, strawberries.

Where Can You Buy Pineberry Plants?

At present, you can’t purchase the commercial pineberry plants to grow in your garden directly from VitalBerry. However, you can buy the Natural Albino variety from their authorized plant supplier, Beekers Berries, through their Berries @ Home storefront. For other suppliers in the United States and Europe, visit the links below…

Pineberry Plants for Sale – USA

Plants producing the most famous and prototypical pineberry (the white strawberry with red seeds), are available for sale here in the USA. At present, sales are offered seasonally. If they aren’t available or the links aren’t active below, check back in a month or two. Additionally, the plants tend to sell out quickly.

Disclosure: This article includes affiliate links, meaning I get a commission if you make a purchase through my links, at no extra cost to you. As an Amazon Associate I earn from qualifying purchases.

Here is the list of suppliers from whom you can buy pineberries in the USA:

1. Hirt’s Gardens
2. Burpee
3. Nourse Farms
4. Burgess Seed & Plant Co.
5. Park Seed Co.
6. Kelly Nurseries
7. Exciting Gardens
8. Hartmann’s Plant Co.
9. Stark Bros.

Pineberry Plants for Sale – UK / Europe

For Europeans, it will likely be easier to buy pineberry plants directly from a European country. For EU or UK pineberry plants, you can purchase them by from any of the suppliers in the following list.

Here is the list of suppliers from whom you can buy pineberries in the UK / EU:

1. Suttons Seeds
2. Lead the Good Life
3. Crocus
4. J. Parker’s
5. MowItSowItGrowIt
6. Berries @ Home
7. YouGarden
8. Telegraph Garden Shop
9. Gardencentre Koeman
10. offers Fraisier Anablanca (which listed as Fragaria vesca but appears similar to either the White D or White Carolina varieties mentioned above) and Fraisier Ananas (which may be like the typical pineberry, White Pine) for sale online.

While not having the exotic pineapple strawberry taste of the pineberries, there are a actually quite a few varieties of white strawberries available. You can buy varieties many white strawberry producing plants from suppliers listed in our directory of Strawberry Plants for Sale. Also, non-pineberry white-strawberry-producing plant seeds can be purchased from several suppliers through the directory link in the next section. (or, click here to shop and Buy Strawberry Plants by variety)

Where Can You Buy Pineberry Seeds?

pineberry seedsPresently, I know of no suppliers who offer pineberry seeds for sale. Pineberry plants for sale can be found at the links above, however, and the pineberry seeds can be saved from the fruits you harvest. However, since the pineberry is a hybrid strawberry, it is very unlikely that plants directly resembling the parent plants will be grown from saved seed. So, if you really want a typical pineberry experience, buy one of the plants, not seeds. For seeds of other hybrid and non-hybrid varieties of strawberries, visit our directory of suppliers who do sell Strawberry Seeds. For more information on pineberry seeds, see Pineberry Seeds for Sale.

As a cautionary note, purple pineberry seeds will not grow any sort of strawberry plant. ‘Purple Pineberry’ is a specific cultivar of marijuana. So, ordering and growing purple pineberry seeds off the internet may gain you unwanted attention.

Pineberries: Conclusion

The pineberries available today are quite soft when ripe and do not hold up well to shipping. In fact, the inability to keep them in a “fresh” state from the growing location to the store is the primary reason you likely can’t find them on shelves near where you live. Home gardens are, therefore, likely the best place to grow them. Often, the care and nutrients received outside a commercial setting produce better fruits, as studies on growing organic strawberries are showing.

At present, the varieties of pineberries that are available do not produce high enough yields or big enough berries to gain widespread acceptance and heavily penetrate the commercial markets like the pineberry’s red-fleshed relative has. However, as they have now been re-introduced, new varieties will likely be bred. If the characteristic flavor is maintained while the size, yield, and firmness increase, those pale pineberries could have a bright future.

For a video that shows the shape and size of pineberries, as well as the relative quantity you can expect from healthy plants, watch this video:


Pineberry & pineberries, hooray!

104 thoughts on “Pineberry & Pineberries”

  1. I should be getting my plant in the mail tomorrow. Can I grow these inside? I live in New Jersey but live in a townhouse with no room for a garden.

    • Lauren,
      It can be difficult to grow them inside, but it is possible. If you have a window that gets sun most of the day, put them on the sill there. If they are being shipped to you bare-root, it would be a good idea to put the pot outside at first to assist the plants getting established. Good luck!

  2. I recently received a pineberry plant from one of the suppliers listed above. My concern is whether or not growing this plant will affect the fruit of my regular strawberry plants due to cross pollination. I currently have a large bed of everbearing strawberries that produce large, delicious berries in the spring, and a smaller, second, lighter crop later in the summer. I would hate to have my plants start producing smaller, less “strawberry” tasting fruit. thanks

    • Linda,
      Fret not! The fruit of your other strawberry plants won’t be negatively affected by pineberry cross pollination. Good luck!

  3. I just ran across these today at Central Market. Never heard of a Pineberry but it’s the best piece of fruit I’ve ever eaten. I don’t even like strawberries but these things….WOW!
    The cashier asked me what they were so I gave him one as I checked out…he made a sound that was similar to the famous “When Harry Met Sally” scene, just not as loud.

    • mike,
      I’m not too familiar with Kenyan climate, but I think it is probably too hot there to successfully grow pineberries. Sorry!

  4. Can I use pineapple juice, or pineapple extract on white strawberries to sort of create my own version of pineberries?

    • Stephanie,
      I am not aware of any nurseries in Canada from which you can buy pineberry plants at this time. However, I believe the U.S. suppliers listed above can ship to you in Canada. If you do discover Canadian suppliers, please do let me know!

  5. hello, my name is idan and i bought pinberry seeds from ebay. i tried to gertminate them in cotton but no success. how should i germinate them? i rad a little about the importance of d=cold temperture..

    • idan ben ruby,
      Yikes! I’d recommend reading this carefully: Pineberry Seeds. As they are hybrids, the seeds might not sprout at all, and if they do, they likely won’t look like pineberries are supposed to. See this page for help germinating your seeds: Strawberry Seeds. Good luck!

    • Denise,
      Unfortunately, no. They would do great as a Valentine’s Day gift, but they have a very short shelf life, and they do not do well with shipping. They may become commercially available in February if the demand increases enough to make it profitable, but I am not aware of any places where they will be available this year.

  6. Mr. Strawberry

    We live in Alaska, do you think the pineberries will grow here? To be more specific we live in Anchorage, Alaska we are zone 3 to 4.


    • Kris Jedlicki,
      Yes, pineberries should grow there, but they may require a little extra care to see them through your cold winters. Good luck!

  7. hi my name is denise and i wanted to see where i can actually purchase the pineberries i want to get them for 2013 valentines days

    • Denise,
      Pineberries were available in 2012 in the United States, but only briefly in New York and later in California. They are hard to come by unless you grow them yourself because they do not ship well. See the “Pineberry Information” section above for the specific locations in New York. They were only available after Valentine’s Day, unfortunately. If you do find them somewhere, be sure to let me know, and I will spread the word!

    • Kristy,
      They are available in-season from Burpee. At present, they are out of stock. Check back in a month or two, and they will likely be available for ordering for Spring planting again.

  8. Hi. Is there an Australian supplier for pineberry plants at the moment or sometime in the future?
    Thanks. They sound interesting.

    • Harry,
      I am not aware of any Australian pineberry suppliers at present. If I discover one, I will be sure to update and include the information on this page. If you discover one before I do, please do let me know!

  9. Moro em Tapejara-Rio Grande do Sul/ Brasil. Onde posso adquirir essa mudas de Morango/abacaxi? Posso fazer novas mudas com as plantas adultas após os 3 anos de produção delas? e a melhor maneira de produção aqui na região seria em estufa de vido as geadas dos meses de junho a agosto?
    Desde já agradeço.
    Eng. Agrônomo.

    • Engenheiro Agrônomo,
      Eu não sei onde você pode comprar essas plantas no Brasil. Mas, você pode cultivar as plantas filhas deles, se você encontrar um fornecedor. Se você seguir as instruções na página Morangos Crescer, eles devem sobreviver aos seus geadas. Boa sorte!

  10. In the available lititure on the “pineberry” it is said that if they receive “excess sun exposure” the fruits will show a blush, yet I am unable to find anywhere what the ideal lighting is.

    • Scott,
      It is actually only the pineberry itself that needs to be kept from extensive sun. The foliage of the plants should receive full sun for optimal production. If the berries themselves are not adequately shaded from sunlight, the naturally-emitted spectrum of electromagnetic radiation from the sun will cause the blush in the berries. If they are adequately shaded by the foliage (which blocks the direct sunlight), or if they are grown indoors, they will be white.

  11. I live in growing zone 6b of the USA. Are the plants hardy this far north, or would I have to grow them in a hot house?

  12. I think that concept of a pineapple being cross bred with strawberry is a fantastic and interesting idea! The plant however is a little expensive for any of us American gardners!! They are 9.99(pounds/Euros) for 2 plants, So for Americans to buy these plants it would cost us roughly 20.00 us dollars for 2 small plants with no guarantee they will grow here!

    • Vincent,
      I wouldn’t recommend to people in the United States that they buy them from the UK. Try buying them from a retailer in the United States, like Burpee.

  13. can you grow pineberries in an artificial environment such as kansas or texas? if so could i buy the seeds and then plant them in a pineberry green house? what do you reccomend for a climate as such?

    • brandon,
      You can grow pineberries in an artificial environment in states like Kansas or Texas. However, they will likely perform more poorly than they would in their preferred habitat. However, see the Pineberry Seeds page for more info on why you can’t get the seeds to plant.

  14. My boyfriend is deathly allergic to pineapple (formerly his favorite fruit). Does anybody know if these would be safe for him to eat if I could get my hands on some? Are they genetically linked to pineapples or do they just have a similar flavor?

    • Audrey,
      Be sure to only try it under the supervision of a medical professional; but, he should be able to eat pineberries. Genetically, there are no pineapple genes in a pineberry. They are Fragaria x ananassa and not at all related to the pineapple, despite the pineapple-reminiscent taste.

  15. I am so upset by this news; they look/sound delicious! A born New Englander living in Sunny Tampa Florida; surrounded by boring strawberries and oranges! These will surely demand increase in sales/profitability but I’m not sure how long I can wait! Im also curious how said companies won’t ship seeds just due to fear of unhappy customer basis but how can they guarantee that there said whole plants will produce perfect pineberries? If only the mother hybrids are the “perfect” mix, how are they selling what I assume are clones if the genetics will obviously have traits battle for berry taste/color? Does that make sense?…Regardless…I hope someone in the U.S. gets on this ever so urgent Pineberry Crisis 🙂

    • Jacob,
      The seeds are hybrids and won’t grow true. So, if you plant a seed from a pineberry, there is no telling what will grow out of the ground. It may look similar to a pineberry…or not. It may taste like a pineberry…or not. There is simply no way to tell. So, since people who purchase plant seeds usually do so expecting that what comes out of the ground will look like the fruit from which the seed came, the reputable seed sellers won’t sell them. The pineberry plants sold by the suppliers on this page are indeed clone plants. If you plant them, they will grow up to be just like their parents: pineberries. As they become more popular, more nurseries will sell them. We just have to be patient!

  16. Can you buy actual pineberries online and have them shipped to you house because i live in a climate not suitable for pineapples or strawberries, and when do you think they will be commercially avaiable?

    • brandon,
      Unfortunately, you can’t buy the actual berries from pineberry plants and have them shipped to you. Strawberries are notoriously bad shippers and have been bred extensively by the strawberry industry for traits that allow them to hold up better. Pineberries are new to the commercial scene and have not been selectively bred nearly as much for those qualities. If you were to order the actual pineberries and have them shipped, they’d likely be smooshed, bruised, and/or moldy by the time you got them. I’m sorry! If demand increases and profitability rises, varieties will likely be developed that are more suitable to commercialization.

  17. Where or how can i buy hybrid seeds from the white strwberrys?
    I think there must be one or some seeds producer that produced the seeds from the pineberry?

    • ufuk,

      The hybrid seeds will not grow true. In other words, if you were to buy and plant hybrid seeds from white strawberries, you would likely get plants with completely different traits than the parent plants. They might not even produce white berries. So, reputable dealers don’t want to deal with the people who don’t understand what they are buying (thinking they will get white strawberries and identical plants from seed). Consequently, they aren’t for sale. See the Pineberry Seeds page for more details.

    • Tammy,
      California is the biggest strawberry producing region in the USA, which is the biggest strawberry producing region in the world. Strawberries in California are a multi-billion dollar per year industry. As this is the case, the legislature is under pressure to not allow any threat to the industry into California. Consequently, it is not allowed for potentially contaminated plants to be shipped in since there is no way to ascertain that each shipment is disease-free and poses no threat.

  18. jenn,
    If you look above in the “Where Can You Buy Pineberry Plants” section, you will see links. Each of the links in that section will take you to websites where you can order pineberry plants to grow yourself. Presently, that is the only way to obtain the actual pineberries in the U.S.A. They are not yet offered commercially.


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